Tiara Yachts Exceeded Sales Targets at the Fort Lauderdale Boat Show
Holland, MI, USA – Tiara Yachts, Inc. recorded banner sales at this year’s Fort Lauderdale International Boat Show. “We were cautiously optimistic going into the show, but we knew that we had a chance of achieving our sales goals based on favorable economic indicators,” said Nick Bischoff, Vice President of Sales and Marketing.
Tiara also attributes their outstanding results to a record number of dealers participating with the manufacturer at the show. In all, nineteen Tiara Yachts’ dealers from around the world worked in their display. “Dealers and customers who weren’t able to attend the show last year were excited to be there. We saw a large contingent of buyers from Puerto Rico and Latin America,” noted Mr. Bischoff.
The President of Tiara Yachts, Robert Slikkers, was equally as pleased, “Exciting new product and experienced, well-trained dealers paired with a dedicated and loyal customer-base continues to be our recipe for success. I couldn’t be happier with the results of this year’s show.”
Tiara Yachts introduced a new cruiser, the 3900 SovranTM powered by Volvo Penta® IPS. Another highlight of their display was their 4700 SovranTM, which, to the delight of many prospective buyers, underwent a major interior transformation. Tiara Yachts also gave the media and a select group of VIP buyers a preview of their new flagship vessel, the 5800 SovranTM powered by a triple IPS configuration, which will be launched in the spring of 2007.
Tiara Yachts, Inc. is a wholly owned subsidiary of S2 Yachts, Inc. that manufactures high-quality fishing and cruising yachts from 29’-58’ defined by four different product categories; Open Series (30’-42’), SovranTM Series (39’-58’), Convertibles, and Coronets. To find out more about Tiara Yachts, please visit at www.tiarayachts.com.